Revenue Management And Pricing Analytics

Are able to use analytical tools to model real world pricing decision making processes.

Revenue management and pricing analytics. The book of why. Traditional revenue management revenue management under customer choice and pricing analytics. The new science of cause and effect judea pearl. New industries ride sharing cloud computing restaurants and new developments in the airline and hotel industries make this book very timely and relevant and will serve as a critical reference for researchers.

4 5 out of 5 stars 9. Segmentation revenue management and pricing analytics guides students and professionals on how to identify and exploit revenue management and. This book is divided into three parts. This book written by two of the leading researchers in the area brings together in one place most of the recent research on revenue management and pricing analytics.

The practices of revenue management and pricing analytics have transformed the transportation and hospitality industries and are increasingly important in industries as diverse as retail telecommunications banking health care and manufacturing. Are able to implement pricing solutions. Revenue management is the application of disciplined analytics that predict consumer behaviour at the micro market levels and optimize product availability and price to maximize revenue growth. Pricing promotions and assortment.

Skills are able to identify potential applications of pricing and revenue management in new industries. The primary aim of revenue management is selling the right product to the right customer at the right time for the right price and with the right pack. Phillips amazon this book written by two of the leading researchers in the area brings together in one place most of the recent research on revenue management and pricing analytics. Have an overview of the industries where pricing and revenue optimization has provided competitive advantages.

In recent years a number of consumer packaged goods cpg companies and retailers have successfully used big data and advanced analytics to enhance revenue management. Oxford handbook of pricing management ozalp ozer. Each chapter includes an appendix including proofs of some important technical results and each includes end of chapter problems or questions.